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People Counting Solution

Visitor Analytics for the Physical World

A is a global 360-degree visitor analytics suite for physical locations with products including people counting, heatmap, queue management and mood/age/gender recognition technologies. Our customer behavior analytics tools help businesses boost conversions, increase profits and optimize operations in their physical locations.

Shopping Malls
Theme parks
Restaurant icon vector isolated on white background, Restaurant sign , thin line design elements in outline style
Mosque icon. Mosque symbol design. Simple element vector illustration on white background.



People Counting

Queue Management

Queue Management



staff exclusion

Staff Exclusion



business intelligence

Business Intelligence Platform

From Entrance to Exit, Capture the Complete Customer Journey

People Counting

Optimize your traffic, staff and marketing strategies to increase conversion rates and profits with actionable data.

people counting

Bench-marking businesses, figuring out the conversion rate for each spot to see the real performance, efficiently allocating your staff according to hourly visitor traffic will create value in terms of revenue, profit and  efficiency.

Our most recent V-Count 3D Alpha+ provides minimum 98% counting accuracy rate with its, stereo vision technology, the highest technology available in the people counting market right now. It could be said that it is the most accurate and reliable way to measure people’s footfall activity in and out of a physical space.

The unit’s bi-directional feature can count entering and exiting people at the same time, and reports these numbers separately. Moreover, by subtracting exiting from entering count, you can have an idea of when locations are most occupied, along with peak hours for visitor traffic.

V-Count 3D Alpha+

The unit’s bi-directional feature can count entering and exiting people at the same time, and reports these numbers separately. Moreover, by subtracting exiting from entering count, you can have an idea of when locations are most occupied, along with peak hours for visitor traffic.

V-Count 3D Alpha+ is designed for retailers, entertainment venues, mall operators, healthcare facilities and others who want to understand how people enter, move through and exit physical spaces. The unit can provide a wide range of traffic, queue, and other behavioral metrics. This provides you with additional information about your customers and their shopping behavior. It is now possible to get all this data in one device with its combined technology.

Benefits of People Counting:


Real Time People Counting

Count the number of people entering, exiting and passing by your store in real time.

conversion rate

Conversion Rate

Calculate the conversion rates of each store by knowing how many of your customers generate your sales



Benchmark high-performing stores and optimize your lowest performing stores to reach their performance.


Peak Hours

Discover your power hours in which your stores generate most traffic, and have biggest sale opportunities.

Staff Optimization

Staff Optimization

Optimize staff operation in accordance to the number of visitors and their needs within your stores during power hours.

Group Counting

Group Counting

Purify your conversion rate by consolidating groups of visitors, families and couples as 1 potential buyer.

Queue Management

Minimize the time your customers spend at checkout to improve customer satisfaction and prevent missed opportunities!

People come to retail stores to buy. Not to wait in lines. One in every three potential customer leaves the store if they have to wait more than five minutes to pay. Retailers experience revenue losses of up to 39% due to long queues. Our Queue Management solution is here to avoid potential customer losses caused by queues.

The brand new Queue camera utilizes the accurate tracking of the 3D depth sensing technology in order to deliver optimal queue management. Equipped with an advanced algorithm and the latest stereo vision technology, the most cutting edge technology currently available in the people counting market, Queue can accurately calculate the number of customers at the checkout queues as well as the average time they spent at them. Identifying these key metrics is critical for retailers who seek to efficiently allocate their personnel and prevent any potential customer losses caused by long queues.


Benefits of Queue Management



Calculate the number of shoppers that leave the checkout queues, average time spent at queues and define optimal checkout queue lengths.



Avoid over-crowded checkout queues by allocating your personnel accordingly. This will lead to better customer experience.



Minimize the time your customers spend at the checkout queues to improve customer satisfaction and prevent abandonment.



Increase customer satisfaction by improving the checkout process and become your clients go to choice. This will lead to customer loyalty which is invaluable in the long term.


Understand your customers’ behavior with in-store analytics and increase their engagement levels to optimize their path to purchase!


Heatmap In-Store Analytics allows you to grasp your visitors’ actions within your stores, where they are most attracted to, what they search for and what motivates them to buy. After obtaining this in-store analytics data, you will better know which product line or which zone is performing better and can improve the aspects that lead people to buy.

Heatmap is specifically designed to calculate the occupancy of certain areas within your stores. The device does this by tracking the number of visitors coming in and out of a particular area. They are retailers’ most preferred choice to calculate the number of visitors that spend time in a predefined area.

In addition to basic features, our Multicamera Heatmap solution provides more in-depth insights into visitor behaviors. It provides a map view where you can identify multiple zones and individual measurements for each zone as well as visitor flow. With Visitor Flow analysis you can track every customer and gain insights from the moment they enter your location to the moment of purchase fully compliant with GDPR.a

Benefits of Heatmap


Realtime Customer Tracking

Track and record the path and actions of your customers within your stores in realtime. This will enable you to understand where they are lingering, and where they are buying.


Improve Store Design

Discover the areas your customers are being attracted to. This in-store analytics information will help you make active decisions about your product placements, lighting and positioning of shelves and mannequins.

measure success

Measure Success

By measuring your customers dwell-time with heatmap analysis in certain locations, you can get detailed info about how attractive your new product line is and which products are sold effectively when placed in different areas of your store.

delist unattractive

Delist Unattractive Products

Discover which products are not being sold even though they are placed in an active popular area. Delist unattractive products from your popular areas, and improve transaction rates.

optimize popular

Optimize Popular Areas

With heatmap in-store analytics, discover how many of your consumers leave your store after visiting which areas and reduce abandonment by changing up store layout and hot zone attractiveness.


Marketing Effectiveness

Improve marketing effectiveness and profit margins by analyzing the success of your Events, Campaigns and different media channels used in different areas.

Staff Exclusion

Staff Exclusion is a low energy Bluetooth device which when combined with BLE Tags, it can exclude your staff’s entry and exit patterns from your total visitor traffic count, delivering real visitor numbers.

With just one staff exclusion device installed at your store you can rest assured that you are receiving only pure conversion results, which will allow you to benchmark store performances more accurately, more effectively.


Staff Exclusion

Mood/Age/Gender Recognition

Know who your visitors are and deliver a positive shopping experience

MAG (Mood/Age/Gender)

With our new MAG (Mood/Age/Gender) Recognition technology, you can find out exactly how many of your visitors are female and how many are male as well as their age group and emotional status. Knowing the demographic profile of your potential and existing customers is an important variable to provide better service according to their preferences. This data allows you to enhance customers’ engagement level by offering them the right products and keeping your stocks up-to-date for the needs of your diverse customer base. With this data provided by Mood/Age/Gender Recognition, you can now offer a more personalized experience for shoppers.

MAG (Mood/Age/Gender)

Benefits of MAG (Mood/Age/Gender) Recognition


Customer Segmentation

V-Count’s new technology, provides a better understanding of your customer profile by delivering you a deeper analysis via male vs female, age groups and emotions data.


Marketing Campaigns

Plan your marketing campaigns according to your customers’ gender, age group and overall emotional status to target the right segment.


Stock Allocation & In-store Design

Keep your stocks up-to-date at all times and improve your in-store design to meet the needs of your diverse customer base.

Business Intelligence Platform

Accurate reporting is a vital tool for businesses to analyze their operations and use that information for the decision-making process to evaluate the effectiveness. We deliver you highly advanced and easy-to-use reports for various departments and functions. These analyses can be automated, customized and sent on a regular, predetermined basis.

From the minute we start counting, we gather all your data, people counting and other such as occupancy and path mapping, from our devices and store it in our Cloud reporting tool.


  • Cloud Based
  • High integration functionality
  • Supports other vendors’ hardware
  • Hosted on Amazon Web Services or Microsoft Azure Platform
  • Includes all retail metrics
  • Online health check
  • Can integrate w/ online store data and compare online vs offline data side by side
  • Specialized interfaces for Retail, Duty Free, Mall & Zone Occupancy (Convention center, Lounge…)
  • Fully customizable
  • Auto email reports in pdf, excel and API formats
  • Available in app for iOS & Android
  • Available in 12 languages
  • Hardware Agnostic Platform